Scheduling Pins Using Tailwind
Wednesday, March 16, 2016
Why I Love Using Tailwind For My Business
Getting Started with Tailwind
***Note: Tailwind is in the process of releasing 2.0 and some of these features can only be found if you've upgraded to the new version. If you don't find a feature I'm mentioning, make sure you are upgraded. I believe all accounts will be converted to the new version by April, but you can convert sooner if you want.
Today we are going to focus on actually scheduling those pins out. So how do you do it? The first thing you are going to want to do is get some draft pins built up. I've found this to be the fastest way to do it. Remember I mentioned in my last post that you need to have a mindset shift when it comes to pinning? This is what I mean. (Make sure you have the Tailwind extension added to your browser first.)
Now, once you hit schedule you will get this box.
Once you have several drafts saved, you can start scheduling them out. Go to your dashboard in Tailwind.
Here is a cool feature and yet another time saver - you can save a pin to multiple boards. So let's say I'm pinning a blog post I wrote on math workshop. I'm going to pin it to multiple places - my board for my blog, one of my boards that is a related topic like math ideas, and a few relevant collaborative boards. Now that one pin is actually going to serve as 4 pins for me. I don't have to go out and find a ton of pins. I just make sure each pin is working overtime for me. Now once you have the boards you want to pin to picked out, you have two options. You can click ADD TO QUEUE and that post will get scheduled multiple times in back to back slots. If you want to spread out when they post, you can click USE INTERVAL.
Another time saver tip here. You can click schedule or add to queue for each pin or you can just put in all the boards you want for all of your draft pins and then click SCHEDULE: ALL DRAFTS at the very bottom. This can save you time but if you'd rather schedule each pin individually, that's fine too.
Now you are going to go through all your drafts, assign them a board and schedule them. You don't have to assign each pin to multiple boards. Some of mine are relevant to my boards and some collaborative boards. Some of my pins on my Project Life Scrapbook board or my Planners, Journals and Organization don't really go with the educational collaborative blogs I'm apart of so I'm just scheduling it to my own boards. You still want to pin at peak times even if you are just pinning to your own boards so schedule everything that you are pinning.
Now once you have pins in your schedule on the right, you have a few options. If you look through your pins you will notice a lock on some of them.
Now onto the shuffle feature. Again, when are you going to use this? Well, I use this a lot because I often schedule the same pin out to multiple boards. If I don't use the interval scheduling, it will schedule them one after another. Even though these are going to different boards, some of those times are very close. If could look very spammy if someone is following me and one or two of the collaborative boards I posted to and they happen to see the same pin over and over again. I would rather spread it out so it is reaching different people at different times. Once you have your pins scheduled, you should see something that says SHUFFLE QUEUE near the top where your drafts were. If you don't, you might need to refresh. Click shuffle and it will move all of your pins that are NOT locked around. Again, you can go through and drag and drop if you aren't happy with the placement of one or two or you can shuffle again. When you are happy with it, just leave it alone and those pins will schedule out for you.
This sounds time consuming right? How is it saving time? I'm not going to say this doesn't take time. It definitely does but it doesn't take as much time as sitting on Pinterest every day so that I can pin at a peak time and make a Pinterest presence. I might spend a few hours finding and scheduling pins but that usually lasts me for a few weeks or longer. Here is a way to save yourself time: Be saving up drafts all the time. So log into Pinterest a few times a week and save a few pins as drafts. Read a blog and save a pin as a draft. Post a blog post on your blog and pin as a draft. If you are doing this regularly, then you will just need to sit down and pick which board (s) your drafts need to go to. It takes me several hours when I have to go and find and pin enough pins for a few weeks or a month all in one sitting. Plus it is Pinterest....so that means I get sucked into the rabbit hole and spend hours searching for things I didn't even plan to search. So save time and save those drafts a little at a time so they are ready and waiting when you need to schedule them out.
Have I helped you? Confused you? Overwhelmed you? I'm hoping this is helpful but I know there are so many different features on Tailwind so it can seem overwhelming. Later this week, I will blog specifically about collaborative boards and how to make Tailwind work with those.
If you want to try out a free month of Tailwind, you can click HERE. (This is an affiliate link if you would like to use it. If not, you might be able to still get a free trial if you contact Tailwind.)
UPDATE: Since writing this series, I've taken a course called Pinning Perfect. I cannot recommend it enough. It really changed my Pinterest strategy and improved my account. I still use Tailwind even more than I was before this class. If you are looking to improve your Pinterest game to promote your blog/business, check out this class. You won't be sorry. I'm including my affiliate link - just click the picture if you are interested.